This training gives you a complete understanding of how online stores convert visitors into paying customers. Instead of live classes, the course now includes 5 in-depth pre-recorded lessons that you can watch at your own pace. Each class breaks down a different part of the e-commerce system, from the structure of a high-converting homepage to the psychology behind why people buy.

Course Content: 

Inside the course, you’ll learn:

• How a converting homepage works — You’ll understand the exact elements that turn a normal visitor into someone who moves deeper into your store.

• Converting techniques — You’ll learn how stores use subtle psychological triggers to move customers from the homepage to the product page, to add-to-cart, and finally checkout.

• Lead generation — You’ll learn how to build an audience through content and email capture, how to collect leads using landing pages and how to nurture them,.

• Sales funnels — You’ll understand the four key stages every buyer goes through and how to guide them through each stage to increase sales.   

Supporting Materials:

Class Slides: Each class comes with summarised slides that break down the main lessons in a simple, easy-to-follow format. These slides make it easy to revise the content, take notes, and revisit key concepts such as homepage structure, converting techniques, lead generation, and sales funnels.

10 Marketing eBooks: Your course includes 10 in-depth eBooks designed to support your learning and give you a complete marketing foundation. These eBooks cover the essential skills every store owner must develop:

• Buying Personas – Learn how to understand your ideal customers, research their behaviours, and create profiles you can use to improve your marketing.  

• Copywriting – Understand how to write headlines, product descriptions, page content and ads that persuade customers to take action.  

• Email Marketing – Learn how to build an email list, create campaigns, write subject lines, automate sequences, and analyse results.  

• Facebook & Instagram Ads – A beginner-friendly guide to setting up your ad account, building audiences, writing ad copy, designing creatives, and optimising campaigns.  

• Google Ads – Learn keyword research, campaign structure, bidding, ad copy, extensions, conversions and troubleshooting.  

• SEO (Search Engine Optimisation) – Understand keywords, on-page and off-page SEO, technical SEO, local SEO and how to measure rankings.  

• TikTok Ads – Learn campaign setup, audience targeting, budget strategies, compelling video creation and South African market insights.  

• Building a Shopify Store – A beginner’s guide to setting up your online business, choosing suppliers, picking payment gateways, securing your domain, and structuring your store properly.  

These eBooks reinforce the lessons in the course and give you practical, step-by-step instructions for marketing and growing your business.

This option gives you a fully built South African dropshipping store, delivered to you within 2 hours.

Each store comes preloaded with a complete catalogue of winning products and is connected to a trusted South African supplier offering fast 2–3 day delivery.

You can choose one of five niches:

• Clothing, Shoes & Accessories (120 products)
• Tech & Electronics (65 products),
• Home Décor & Furniture (30 products)
• Gym Store (50 products)
• Baby Store (50 products)

Your store includes only what you see: a ready-to-launch Shopify store with products and a reliable supplier. You also receive a short eBook to help you get started.

Once your purchase is complete, simply WhatsApp your order number to 081 378 5020 and your store will be delivered.

No course, no extra materials — just a clean, readymade store built for fast setup.

A Custom Store is built from scratch according to your exact instructions. Unlike the ReadyMade Store, nothing is preloaded, and nothing is chosen for you. You decide the design, colours, branding, layout, and the products you want in your store. This option is ideal for people who already know what they want their store to look like or have their own product list ready.

To build your custom store, you will need to provide:

your Shopify login details, your product list (titles, images, descriptions and pricing), your logo, your preferred colour palette, and any design examples or notes you want followed. I create the store exactly the way you envision it, using the information you supply.

This service includes the full store setup and your essential pages built using the text you provide. Since every store is unique, delivery times vary depending on how detailed and complete your information is. Once you make your purchase, WhatsApp your order number and all required details to 081 378 5020 to begin.

A Custom Store gives you full control over every detail — perfect for anyone who wants a personalised store built their way, with no pre-selected products or designs.

This session is designed for anyone who needs direct, personalised help with their online store or digital marketing. During the call, we focus on the specific challenges you’re facing — whether it’s choosing the right products, improving your store layout, fixing your ads, understanding conversions, or identifying why your store isn’t making sales.

The consultation is practical and results-driven. You’ll leave the session with clear steps you can take immediately, tailored to your situation and business goals. This is ideal for beginners who feel stuck, store owners who need direction, or anyone who wants quick expert guidance without committing to a full course.

Once you make your booking, simply WhatsApp your order number to 081 378 5020 so your consultation can be scheduled.

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